It's My Thing!

It’s my thing campaign

We’re championing kids, the most wonderful, adventurous characters on the planet, to do their thing

Whether it’s a real passion, a hobby, or something they dreamt up last night, it doesn’t matter. Because when kids are doing what makes them, them, they’re at their most awesome and Fruit Shoot gives them the freedom to do it. So if your kid’s found their thing or is still trying every thing, join us and join in.